%402x.svg){kind=icon}
With a communications plan produced and all marketing collateral updated to reflect the new brand, a full through-the-line campaign was rolled out across online advertising, PR activity, socials, events and a new website. Our curated social engagement editorial calendar helps the brand meet them where they are – on their terms. By participating in an authentic two-way conversation and supplementing it with compelling content, we maintain relevance and reinforce brand equity drivers.
%402x.svg)
Working from the ground up, we went through an extensive assessment of the market and Luis Huber positioning, conducting an in-depth customer and prospects survey. Harnessing the brands' strengths – expertise, design, quality and the power of personal branding – we developed a confident video-led identity for the brand alongside a launch campaign focused on Luis Huber industry knowledge. With this solid foundation, a comprehensive marketing strategy was planned and rolled out using the new creative.
%402x.svg)
%401x.svg){kind=icon}
